Client reports that write themselves — in your voice.
Nooma pulls your Google Ads data, learns your writing style from your actual emails, and delivers AI-written reports as drafts in your Gmail. Your clients can't tell the difference. Get your Sundays back.
Starting at $100/client/mo · Flat rate, no tiers
Sound familiar?
It's Sunday night.
You have 12 client reports due tomorrow.
You're staring at a wall of browser tabs, three spreadsheets, and a template that hasn't been updated since Q2. Again.
PM
The old way
5–10 hours copying data into templates.
Every. Single. Week.
You didn't start an agency to be a data entry clerk. But somehow, that's where Sunday nights go.
The fix
Reports in your voice.
Generated in seconds.
Nooma writes your reports automatically—in YOUR voice, applying YOUR business rules. Every client, every week, zero templates.
Performance Report — Precision Home Services
4-Location Portfolio • Mar 16 – Apr 14, 2026
Human in the loop
Lands in your
Gmail drafts.
No downloading PDFs. No copy-pasting into emails. Nooma creates a ready-to-send draft in your Gmail—addressed to the right client, with the full report right in the email body. Your client just opens and reads. Review it, tweak anything you want, hit send.
Hi Mike,
Here's your weekly campaign performance report. Overall, it was a strong week — your plumbing campaigns drove 52 booked jobs at $42.51 CPA, well below your $50 target.
Precision Home Services
Weekly Performance Report — May 5-11
52
Booked Jobs
$42.51
Cost per Job
3.8x
ROAS
The HVAC emergency line continues to outperform with a 6.2% CTR. I'd recommend scaling that budget 15% heading into summer...
Full report continues below ↓
Your rules, enforced
Your policies.
Applied to every client.
Define your business rules in plain language. Nooma applies them to every report, every recommendation, every alert—automatically.
No more hoping your team remembers the rules. They're built into the system.
first 60 days. Learning phase data is not signal.$50 and conversion volume drops below 15/month.scaling budget down 20% and reallocating to underperforming locations.5%, highlight as a top performer and recommend testing expanded match types.industry benchmarks and seasonal trends data in portfolio reports.And that's just reporting
Nooma does more than reports.
From your inbox to competitive intelligence, Nooma becomes your agency's operating system.
Email Assistant
Client emails,
drafted instantly.
Client asks “how are my ads doing?” Nooma drafts a reply using live campaign data, in your voice, ready to send. It even cites which report the numbers came from.
Mike Chen
Precision Home Services
“Hey, how did our Google Ads do last month? The owner is asking about ROI and I need numbers for our board meeting.”
“Hi Mike,
Great news for the board — May was your strongest month this quarter. Your plumbing campaigns drove 52 booked jobs at $42.51 CPA, well below the $50 target. Total spend was $2,211 with a 3.8x ROAS.
The HVAC emergency line continues to outperform with a 6.2% CTR. I'd recommend scaling that budget 15% heading into summer.”
Apex Home Services
Impression share: 22.4%
ProServ Solutions
Impression share: 18.1%
Elite Contractors
Impression share: 12.8%
⚠ Alert:Apex Home Services increased spend by ~$800 this period in the Dallas market. Consider adjusting bid strategy for “emergency plumber” keywords.
Competitive Intelligence
Know what your
competitors are doing.
Track who's bidding against your clients. See impression share shifts, budget changes, and new entrants — before your client asks about them.
Ask AI
Chat with
your data.
No more digging through dashboards. Ask a question in plain English and get an instant, data-backed answer across all your clients.
Bright Smile Dental has the most concerning CPA trend. Their cost per new patient acquisition has increased from $38.20 → $51.11 over the last 3 weeks (+33.8%).
The primary driver is the “Dental Implants” campaign where CPC jumped from $4.20 to $6.80, likely due to increased competition from Aspen Dental in the Dallas market.
Recommendation: Shift 20% of implant budget to the “Emergency Dentist” campaign which is converting at $28.90 CPA.
Bright Smile Dental: $51.11 CPA (↑ 33.8% this month)
Lakeside Realty: $38.42 CPA (↓ 8.2% this month)
Lakeside is your best-performing client right now. Their lead-to-showing conversion rate of 28.9% suggests the funnel supports more spend.
Command center
Everything. One screen.
Every client, every campaign, every metric—surfaced intelligently so you see what matters first.
Agency Overview
| Client | Spend | Conversions | CPA | Status |
|---|---|---|---|---|
| Precision Home Services | $2,211 | 52 | $42.51 | On track |
| Lakeside Realty | $1,806 | 47 | $38.42 | Scaling |
| Rivera Law Group | $1,452 | 34 | $42.71 | On track |
| Bright Smile Dental | $1,125 | 22 | $51.11 | Budget reduced |
For your clients
A portal that's yours.
Give every client their own login to a branded portal — your logo, your colors, zero Nooma branding. You control exactly what each client sees.
Welcome back, Precision Home Services
Your latest report is ready. Portfolio performance is strong this period.
Early results
Saving agencies 4–8 hours per client per reporting cycle
The reports sound exactly like us. Our clients have no idea it's AI.
Beyond reporting
Plus, you also get:
Reporting gets you in the door. These features keep you from ever switching back.
Email assistant
AI drafts replies to client emails using your campaign data and voice. Your team reviews and sends — or lets them go automatically.
Competitive intelligence
Know when a competitor changes their budget, pauses a campaign, or enters a new market. Insights show up in your reports automatically.
Policy rules engine
Codify your agency's secret sauce. "Don't recommend pausing campaigns in the first 60 days." "Flag any CPA above $200." Your rules, applied to every report.
Ask AI
Ask questions about any client's performance in natural language. "Why did cost per lead spike last week?" Get answers grounded in real data.
Meta Ads integration coming Q3/Q4 2026
Built for paid media agencies
If you're spending hours writing client reports every week, Nooma was built for you.
- You manage Google Ads for 5 to 50 clients
- Your team spends hours each week writing or editing client reports
- You want reports that sound like your agency, not a template
- You need reports delivered to your inbox and a branded portal your clients can self-serve
How Nooma compares
Not another dashboard tool. A white-labeled intelligence platform your clients actually use.
| Feature | Manual | Looker StudioGoogle | AgencyAnalytics | Nooma |
|---|---|---|---|---|
| AI-written report narratives (full sections) | ||||
| AI data summaries | ||||
| Voice matching (sounds like your agency) | ||||
| Business rule engine / policy editor | ||||
| Smart Reports (one-click generation) | ||||
| Gmail draft delivery | ||||
| White-labeled client dashboard | ||||
| Automated scheduling | ||||
| Anomaly detection | ||||
| AI chat with your data | Ask AI included | |||
| 80+ data source integrations | ||||
| Anti-hallucination safeguards | ||||
| Competitive intelligence in reports | ||||
| Fair housing compliance automation |
The math is simple
Stop paying for hours that a machine should handle.
Hiring an analyst
10 clients = $1,500/month just for reports
Nooma
Reports write themselves. Your team focuses on strategy.
AgencyAnalytics at 10 clients: $259/mo + your team still writes the narratives. Nooma: $1,000/mo and the reports write themselves.
Simple, per-client pricing
Two plans. No per-user fees. No surprises.
Core
AI reports in your voice, policies, alerts, dashboard, client portal
- AI reports in your voice
- White-labeled client dashboard
- Business rule engine
- Client portal with your branding
- Google Ads integration
- Dedicated onboarding support
Nooma+
Everything in Core + Competitive Intel, Email Assistant, Ask AI
- Everything in Core
- Competitive Intelligence
- Email Assistant
- Ask AI for clients
Limited to 20 agencies
Join 20 founding agencies shaping the future of agency reporting
We're onboarding a small group of agencies who want to help shape what Noomabecomes. Not first-come, first-served — we're looking for the right fit on both sides.
Locked-in pricing
Your rate stays flat — even as we add features, tiers, and add-ons down the road. Founding agencies keep the price they started with, period.
Roadmap influence
Direct input on what we build next. Your feature requests go to the top of the queue, and we'll build for your vertical when it makes strategic sense for both of us.
Priority support
Direct line to the team that built the product. No ticket queues, no chatbots — real conversations with people who know the codebase.
Early access to everything
New integrations, new intelligence modules, new capabilities — founding agencies see them first, before they hit general availability.
Shape the product
Your workflows, your edge cases, your feedback — they're baked into Nooma's DNA. You're not adopting a tool. You're building one alongside us.
We review every application to make sure there's a strong mutual fit — the right verticals, the right team size, and the right appetite to give honest feedback. If we're not the right tool for your agency today, we'll tell you that directly.
Apply for the Founding CohortFree Google Ads Audit
Score your account across 8 dimensions in 60 seconds. See where you're strong, where you're leaving money on the table, and what to fix first.
No login required · Takes under a minute
Request early access
Onboarding 20 founding agencies — limited spots remaining.
Frequently asked questions
- What is an AI-powered reporting tool?
- An AI-powered reporting tool connects to your ad platforms, pulls campaign data, and writes narrative reports automatically. Unlike traditional dashboards that just display numbers, Nooma generates written analysis — explaining what happened, why it matters, and what to do next — all in your agency's voice.
- How does Nooma compare to AgencyAnalytics?
- AgencyAnalytics is a dashboard and reporting tool — it visualizes data, but your team still writes the narrative. Nooma writes the entire report for you, matched to your voice and business rules, and delivers it as a draft in your inbox. No editing, no prompting, no manual work.
- How does AI voice matching work?
- During onboarding, Nooma analyzes your past reports and communication style to learn your agency's tone, terminology, and writing patterns. Every generated report is written as if your best analyst wrote it — your clients never know it's AI.
- What integrations does Nooma support?
- Nooma currently integrates with Google Ads and delivers reports via Gmail, Outlook, or PDF download. We pull campaign data directly from Google Ads and deliver finished reports on your schedule. Additional platform integrations are on the roadmap.
- Do I need to review every report before sending?
- Reports are delivered as drafts in your inbox (Gmail or Outlook), or you can review and edit in the portal and download as PDF. Most founding agencies find they send reports without edits after the first few cycles, once the voice matching is dialed in.
- Is my data secure?
- Your data stays in your Google account — we never store raw campaign data. Nooma connects via OAuth with read-only access and processes data in real time to generate reports. We follow security best practices including encryption in transit and at rest.
Your data stays in your Google account — we never store raw campaign data.
Built by agency people who got tired of writing the same report every week.